AARP

5 Hidden Threats to Direct Marketing and Fundraising in 2014
December 19, 2013

As nonprofits and direct marketers look ahead to 2014, the future is anything but certain. Here, five top industry insiders share their wisdom on the potential threats facing our industry — and offer their best advice — so you can be prepared for whatever 2014 has in store.

David Whitehead of AARP Foundation, Dennis McCarthy of Blackbaud, Anirban Basu of Sage Policy Group, Joe Schick of Quad/Graphics and George Lizama of Production Solutions make their predictions and offer advice.

Chase Doubling Donations to Drive to End Hunger During Holidays
November 26, 2012

In the holiday spirit, Chase will be doubling its donations to AARP Foundation in support of Drive to End Hunger, a national effort to end hunger among older Americans. Throughout November and December, Chase will work to make the holidays a little bit brighter for older Americans by donating $0.06 for each purchase made with the

AARP® Visa® Card from Chase and $2 for each new account opened. Chase will donate up to $2 million to AARP Foundation in 2012.

RR Donnelley Awarded Multi-Year Agreement by AARP
November 5, 2012

RR Donnelley announced that it has been awarded a multi-year agreement that renews and expands its relationship with AARP, the leading nonprofit, nonpartisan organization, with a membership of more than 37 million, that helps people 50+ have independence, choice and control in ways that are beneficial to them and society as a whole. Under the terms of the agreement RR Donnelley will provide a comprehensive range of magazine and direct response printing, premedia and logistics services.

DMW Direct Takes Home Five MarCom Awards
November 22, 2011

DMW Direct, a direct response advertising agency, announced that it won five MarCom Awards, an international awards competition that recognizes outstanding creative achievement by marketing and communications professionals. The company received two awards in the Platinum category, three awards in the Gold category, plus two Honorable Mentions.

Newport Creative Expands D.C. Office, Adds Industry Veteran Bob Hoagland
July 21, 2011

Newport Creative Communications announced that Bob Hoagland, a direct-response veteran, has joined the agency and will spearhead additional expansion and growth of its Washington, D.C.-area office.

Hoagland comes to Newport with more than 30 years of agency experience. During this time, Hoagland launched and grew highly successful fundraising programs for March of Dimes Canada, The Jimmy Fund, Feed the Children, Save the Children, International Child Care, American Red Cross Chapters, Campaign for Tobacco-Free Kids, AARP, HSUS, Paralyzed Veterans of America, The Missionary Oblates of Mary, and others.