Artez Interactive

The University of Cincinnati Foundation nearly doubled the number of gifts it received this Giving Tuesday. Here are the four online giving best practices it gleaned from the campaign.

In its whitepaper, "Fundraising With Facebook," Artez Interactive provided three ways to improve peer-to-peer fundraising events with Facebook.

Are you planning your year-end fundraising push now? If not, you should be. It's simply too critical for the future of your nonprofit to put off until the last minute.

Spring is report season in the nonprofit sector. A slew of new data is released, and this year the emerging theme is that online fundraising is rapidly rising, especially on mobile devices. Nonprofits that have not yet adopted a mobile-first approach to online communications and fundraising can use the new data to help convince executive staff and boards that a new mobile-compatible website should be high on their priority list. Crowdfunding, peer-to-peer fundraising, monthly giving and email fundraising are also proving to be effective.

Ted Hart speaks with a group of fundraising professionals to celebrate the fourth anniversary of his Nonprofit Coach radio show.

At Artez Interactive, we wanted to know more about the impact of mobile devices on peer-to-peer, or “crowd-sourced,” fundraising campaigns. When individuals are motivated to ask their friends and social networks to donate to a cause, are those supporters using smartphones and tablets to help them fundraise? Similarly, are donors in peer-driven events giving through mobile-Web-enabled devices?

At Artez Interactive, we track fundraising activity for millions of visitors to charity and nonprofit donation pages every year. We’ve noticed that for most organizations, the peak time of day for online donations is between 9 a.m. – 11 a.m. Mobile Web usage actually ramps up after work or school! Your supporters are primarily using smartphones and tablets at home while watching TV, listening to music, reading e-mails or browsing social networks. We’ve discovered that the most popular time for mobile Web donations is between 8 p.m. – 10 p.m.

Recently a reader asked me how his nonprofit could raise money through Facebook. My immediate thought was the usual, "Facebook is for engagement, not fundraising."

Ted Hart celebrates the third anniversary of his Nonprofit Coach radio show with a slew of nonprofit and fundraising experts.

Our recently released whitepaper reports on data from over 645,000 donations, hundreds of campaigns, and millions of visitors to the Artez North American platform. Did you know 14% of web traffic to all donation and fundraising pages is now coming from Facebook? Are you aware that peer-driven or "crowdsourced" campaigns are the most successful in social channels? In an average peer-to-peer campaign, 15-18% of donations are referred from Facebook alone! Download the FREE whitepaper and read even more insights to help you determine the best social strategies for your next online fundraising campaign.