Blackbaud

Giving Tuesday showed strong growth on two fronts in 2014. The amount of cash raised increased 64 percent over 2013, according to one estimate. In addition, volunteerism is becoming an important part of the annual charity event.

Nonprofits raised nearly $46 million in connection with this year’s event, according to early estimates by Indiana University’s Lilly Family School of Philanthropy, produced in partnership with the Case Foundation. The event raised $28 million last year, according to Lilly.

(Press release, Dec. 1, 2014) — The Blackbaud Index reported that overall charitable giving to nonprofits increased 0.2 percent and online giving increased 10.6 percent for the three months ending October 2014 as compared to the same period in 2013.

Here’s to your continued success and growth in 2015 and beyond. And here’s to finding the right partners to help you along the way with the 2015 Fundraising Resource Guide.

(Press release, Nov. 25, 2014) — Blackbaud, a global provider of software and services for the nonprofit, charitable giving and education communities, announced the availability of Blackbaud CRM^™ 4.0. The new release offers customers rich developments in the areas of usability, quality, performance and innovation.

Recent tweets from folks you should be following.

Blackbaud Unveils Raiser's Edge NXT.

Built on the seemingly infinite expanse of social media, the breadth and success of Giving Tuesday would seem to defy easy visualization. But the online charity platform CrowdRise plans to do just that, with a virtual Giving Tower reaching to the sky.

A free app for smartphones, scheduled for launch Nov. 25, will allow users to point their devices at a dollar bill and create a hologram image of a tower. As the donations accumulate, the bricks will show photos of donors and their chosen charity.

Recent tweets on fundraising (#fundraising).

FundRaising Success is excited to be sitting down with the ALS Association to talk about what's happening in that organization in the aftermath of the social-media phenomenon, the Ice Bucket Challenge.

The new report, Nonprofit Content Marketing 2015: Benchmarks, Budgets, and Trends—North America, created by the Content Marketing Institute and Blackbaud and sponsored by FusionSpark Media, shows nonprofit marketers have grown in their use of content marketing and are driving efficiency and making progress using the resources (even if limited) they have.

Nonprofit marketers are doing more with content marketing — and feeling more confident about their effectiveness. They’re trying more tactics, using more social-media platforms, growing in their internal knowledge and skills, and focusing on becoming better storytellers.