March 19, 2009
Some 150 yoga fanatics, mats in hand, gathered in the second-floor atrium of the Museum of Modern Art one recent Saturday morning. They were there to “Put the oM in MoMA,” as the invitation read.
Some 150 yoga fanatics, mats in hand, gathered in the second-floor atrium of the Museum of Modern Art one recent Saturday morning. They were there to “Put the oM in MoMA,” as the invitation read.
Membership organizations looking for ways to entice constituents who have demonstrated an interest in their organization but haven't made the commitment to join are sure to find inspiration from Brooklyn Museum, which recently launched a socially networked museum membership called 1stfans.