Carl Bloom Associates
To get a handle on what’s in store for 2015, NonProfit PRO rounded up some of the nonprofit industry’s finest, who were kind enough to share their nonprofit trends for 2015. Here are four trends on donor demographics.
At the Association of Fundraising Professionals' Fundraising Day in New York last Friday, three fundraising professionals, along with moderator Amy Tripi, president of Tripi Consulting, shared 30 ideas to enhance fundraising direct-response creative. Here are ideas 21-30.
At the Association of Fundraising Professionals' Fundraising Day in New York last Friday, three fundraising professionals, along with moderator Amy Tripi, president of Tripi Consulting, shared 30 ideas to enhance fundraising direct-response creative. Here are ideas 11-2.
At the Association of Fundraising Professionals' Fundraising Day in New York last Friday, three fundraising professionals, along with moderator Amy Tripi, president of Tripi Consulting, shared 30 ideas to enhance fundraising direct-response creative. Here are the first 10 ideas from the session "30 Ides in 60 Minutes: Your Hour of Creative Power."
Listen as Jeff Patrick, president and founder of Common Knowledge, talks about a magic formula for donor cultivation; and Luke Vander Linden, vice president of integrated marketing services for Carl Bloom Associates, discusses rebranding.
Luke Vander Linden, vice president of integrated marketing services for Carl Bloom Associates, discusses rebranding, which he presented a session on at the 2009 Bridge Conference held just outside Washington, D.C., in late July.
White Plains, New York, May 14, 2009 — Veteran fundraising agency Carl Bloom Associates (CBA) is adding pledge drive and telethon consulting to the expanding catalog of services it offers its partner/clients with the addition of long-time public television pledge drive producer Mary Ann Donahue as its newest professional associate. Effective immediately, Donahue will work alongside CBA and its clients in public broadcasting and at other not-for-profits to professionalize and optimize their on-air fundraising drives.
Fundraising results from Carl Bloom Associates’ Direct Marketing Library Consortia ; a cooperative group of big and small public libraries across the country ; were very strong in the last few months of 2008. Acquisition direct mail response rates were more than double those for the year before for one co-op member and up about 80% year-to-year on average for all participating libraries.
In its whitepaper Courting the Mid-level Donor, fundraising consultancy Carl Bloom Associates offers these tips for doing just that: * Study giving history. Although base-level donors often are one-up givers, you might be able to develop some mid-level donors among them by studying giving history for multiyear donors who tend to increase giving amounts. Consider testing a stretch appeal to these individuals with a special offer that emphasizes recognition, as described in the next point. * Plan your mid-level offers carefully. These donors will want meaningful opportunities to participate in your mission, including invitations to special events, lectures and behind-the-scenes meetings with staff. And
Wow! Who ever thought the Gold Awards could be so exciting? The sun was setting on judgement day, and we had a tie for Package of the Year. A first! So, I polled our four judges — Steve Froehlich, director of development analytics at the ASPCA; Tim O’Leary, vice president of McPherson Associates; Paul Bobnak, director of North American Publishing Co.’s Who’s Mailing What! Archive; and FS Senior Editor Abny Santicola. After some soul searching and spirited debate, they weighed in: two for one package and the other two for the other package.