Easter Seals

(Press release, Jan. 22, 2015) — JDRF has selected RMI Direct Marketing as its new list management provider, effective Jan. 5, 2015.

While many big merchants are struggling to sustain their sales, one of the fastest growing retailers in Minnesota is a nonprofit. Sales at the thrift stores of Goodwill-Easter Seals Minnesota have been soaring thanks to a surge in the opening of new stores beyond the urban core. Consumers' growing frugality is also boosting sales. In the past three years, Goodwill's retail sales have jumped about 75 percent to $67 million, a growth rate any business executive would be happy to brag about.

What I love about the roundtables is that they are almost completely attendee-driven. The moderators say a quick hi and share an overview of the topic, but then the discussion is steered by the questions posed by the guests at the table.

The DMA Nonprofit Federation's 2011 Washington Nonprofit Conference wrapped up day one with Jennifer Bielat, vice president of direct marketing at Easter Seals, joining four other fundraising professionals to present "30 Ideas for Fundraising Success in 2011 and Beyond." Here are the final 10 ideas:

The DMA Nonprofit Federation's 2011 Washington Nonprofit Conference wrapped up day one with Jennifer Bielat, vice president of direct marketing at Easter Seals, joining four other fundraising professionals to present "30 Ideas for Fundraising Success in 2011 and Beyond." Here are ideas 11-20 (view the first 10 here):

The 2011 Washington Nonprofit Conference wrapped up day one with Jennifer Bielat, vice president of direct marketing at Easter Seals, joining four other fundraising professionals to present "30 Ideas for Fundraising Success in 2011 and Beyond." Here are the first 10.

In 2005, Jennifer Bielat, vice president of direct marketing at Easter Seals and member of the FundRaising Success Editorial Advisory Board, shared ways to increase long-term value of premium donors.

Donor retention is often overlooked, and because of this, nonprofits aren’t using email as a key retention tool. That likely means more email “asks” this year (donations, event registrants, advocacy actions) and fewer retention emails, like reporting back to donors and building relationships.

The risk this poses is if most emails ask for something, people may start tuning out everything. To make “ask” emails more effective, constituents need to also see results consistently from your organization. They need know that progress is being made and feel the momentum.

FundRaising Success is blessed and proud to work with some of the brightest stars in the fundraising firmament. Meet our latest 2014 Editorial Advisory Board members.

Nonprofits are using premiums and branded products in myriad ways. Here are some techniques that are working and why.