Human Rights Campaign

Engage Conference Spotlight: Making an Ask? Get R.E.A.L.
May 3, 2013

Marc Pitman, founder of FundraisingCoach.com, wrote "Ask Without Fear!" and released an accompanying DVD of the same title based off his R.E.A.L. acronym: research, engage, ask, love. In April 2011, Marc spoke with FundRaising Success about board members and fundraising.

Engage Conference Spotlight: 28 Ideas for Digital Fundraising Success, (11-20)
April 23, 2013

At last year's Fund Raising Day in New York hosted by the Association of Fundraising Professionals, Ann Crowley, membership and online strategy director for the Human Rights Campaign, joined three other fundraising professionals to present 28 ideas for digital fundraising success. Here are ideas 11-20.

Engage Conference Spotlight: 28 Ideas for Digital Fundraising Success, (1-10)
April 22, 2013

At last year's Fund Raising Day in New York hosted by the Association of Fundraising Professionals, Ann Crowley, membership and online strategy director for the Human Rights Campaign, joined three other fundraising professionals to present 28 ideas for digital fundraising success. Here are the first 10 ideas.

Engage Conference Spotlight: Goldilocks and Mid-Level Givers
April 8, 2013

In the session "Three Bears — How to Plan a Mid-Level Program That Is Just Right for Your Organization," at the DMA 2010 Washington Nonprofit Conference, speakers Jann Schultz, then director of donor relations at Operation Smile; Susan Paine, then director of direct marketing at the Human Rights Campaign; and Cathy Finney, then associate vice president at MINDset Direct, offered keys to success when planning a mid-level giving program.

Engage Conference Spotlight: Resolutions, Reminders and the Mobile Revolution
March 13, 2013

It's no secret that society is going mobile, and that means fundraisers should be adapting to the mobile landscape as well. In our February issue last month, MINDset Direct VP Karin Kirchoff and Jeff Regen, general manager of the nonprofit group at Merkle, hit on "Resolutions, Reminders and the Mobile Revolution" in their Multichannel Moxie feature.

Engage Conference Spotlight: Omnichannel vs. Multichannel
March 11, 2013

For years, the term multichannel fundraising was the key buzz term in the fundraising industry. But as multichannel integration became the norm, a new term entered the lexicon: omnichannel fundraising, which expands on multichannel fundraising to include a holistic fundraising approach with the fundraising, marketing and advocacy messages across all mediums.

Dennis Lonergan, owner of Eidolon Communications, is a pioneer in the use of omnichannel vs. multichannel, and in our July 2012 issue, FS Editor-in-Chief Margaret Battistelli Gardner discussed "Omnichannel vs. Multichannel," with Lonergan, who will be one of the presenters of the Human Rights Campaign case study at the Engage Conference.