AUSTIN, TX, October 15, 2009 -- Sage North America today announced that Bridget Brandt, a senior marketing manager for the Sage Nonprofit Solutions business, will present an education session on creating loyalty through an exceptional customer experience at the Direct Marketing Association's DMA09 Nonprofit Day in San Diego on October 19. Presented in conjunction with the Nonprofit Federation, DMA09 Nonprofit Day focuses on issues most important to nonprofit direct marketers and fundraisers. Sage develops software products, including Sage Fundraising 50, Sage MIP Fund Accounting, and Sage Millennium, used by thousands of nonprofit and government organizations across North America.
Sage Nonprofit Solutions
The FundRaising Success webinar, "Finding New Funding Options in Tough Economic Times," last week featured an all-star cast of fundraising mavens who presented strategies, tips and tangible examples for nonprofits looking to not just survive but also thrive during the current economic downturn.
Let me preface this by saying that I’ve been told that I’m too hard on myself (and, unfortunately, on everyone around me — but that’s another story). I hope you’ll agree (with the first part, anyway) when I fess up to the misgivings I’ve been having about some of our editorial content. I’m mainly talking about our weekly e-letter, the FS Advisor, and our newest e-letter, Giving 2.0. We’ve been rather short-staffed for what seems like forever, and I’ve been losing sleep (yes, literally — how sad is that?) over the fact that a lot of our e-letter content has been picked up
Retention is Key DRM Component March 7, 2006 By Abny Santicola, associate editor, FundRaising Success One of the key indicators of your donor relationships' quality is your retention rate. Lapsed donors and those failing to send second gifts are the No. 1 signs of failed relationships. And everyone knows that trying to reactivate a lapsed donor is far more costly than nurturing existing ones. This was the topic discussed by Heather Burton, production marketing manager at Sage Software Nonprofit Solutions; Nick Stavarz, president of Synergy Direct Marketing Solutions; and Jon Thorsen, general manager at Kintera, in their session on donor retention at the DMA