Delighting Your Donors! Jeff Schreifels

By Jeff Schreifels

If you walk into a bookstore, oh snap, wait a minute, there are no more bookstores left ... well, if you browse through Amazon.com in their business section, you'll see scores of books (actually 11,056 books) on how to create great customer service.

These books, by authors like Seth Godin, Marcus Buckingham and others, pontificate relentlessly that in order for your company to stand out in this economy, you have to "Delight your Customer." Or, in our case, "Delight your Donor."

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Jeff Schreifels Author's page

Jeff Schreifels is the principal owner of Veritus Group — an agency that partners with nonprofits to create, build and manage mid-level fundraising, major gifts and planned giving programs. In his 32-plus year career, Jeff has worked with hundreds of nonprofits, helping to raise more than $400 million in revenue.