Eight Anchors for a Successful Major Campaign
Your organization is thinking of embarking on a capital, endowment or comprehensive campaign. It is what you do before you embark on a major campaign that ensures success.
Baseball legend Tommy Lasorda once said, "Pennants are won and lost during spring training," and the same is true with successful major fundraising campaigns. It is the preparation—the right preparation—that will make your campaign seamless, energizing and successful!
- Categories:
- Capital Campaigns
- NonProfit Pro
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
