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Joe Boland
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How many times have you read an article or attended a conference session focused on "innovative fundraising"? More times than you can probably keep track of, I'm sure.
There's a reason for that, of course. Donors don't wake up every morning thinking about donating money the way fundraisers wake up every morning thinking about raising funds. That means nonprofit organizations need to find ways to grab donors' attention, and a great way to do that is to fundraise in new, fun or, dare I say, innovative ways.
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Joe Boland
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