NonProfit PRO July 2015
8 Legal Decisions and Government Affairs Affecting the Nonprofit Sector Right Now
On June 25, 2015, the Associated Press reported that Paul LePage, the Republican governor of Maine, had been accused of pressuring the Good Will-Hinckley school, a nonprofit charter school for at-risk youth, into removing Mark Eves from his position as president. According to the report, LePage threatened to withhold from the school $500,000 in yearly funds if it kept Eves on board, which, in turn, could have led the school to miss out on another $2 million in private funds, a potentially devastating blow to the small nonprofit. Eves, as it happens, is Maine’s Democratic House Speaker...
Infographic: How Bitcoin is Changing the Face of Nonprofits
It might be time to up your Bitcoin knowledge. According to “How Bitcoin is Changing the Face of Nonprofits,” an infographic from and NeoMam Studios and WhoIsHostingThis, Bitcoin could have (and is already having) a major impact on nonprofits...
Mastering Nonprofit Video
In 2015, content is king, and there is no more engaging form of content marketing than video marketing. Long gone are the days when a nonprofit needed huge budgets and ad dollars to shoot and air a high-quality DRTV campaign. With the snap of a smartphone, a little software and the use of the Internet, a video can be shot, edited, uploaded and shared in a matter of minutes. And we all know video is where your donors and supporters are spending their increasingly longer online time...
Messaging: Why Consistency Is Everything
There are more ways to reach donors than ever before, and more in the works at all times. And the staggering variety of channels makes it possible to reach just about any audience. But there’s a catch, and it’s a big one. How do you keep your messaging consistent across all those channels...
Online Giving: Is Your Organization Keeping Up?
Blackbaud’s 2014 Charitable Giving Report found that online giving grew almost five times faster than overall giving, which grew at 2.1 percent, while online giving grew at 8.9 percent. Compare this to your online fundraising totals. Are you around the 7 percent mark? Are you growing your online fundraising by 8 percent to 10 percent compared to last year...
The Need for a Holistic Approach to Your Cybersecurity Program
As more organizations leverage cloud-based solutions and services, cybersecurity for nonprofits has become increasingly complex. How can nonprofits face the challenges of the evolving threat landscape? By employing a holistic approach to cybersecurity that continually accounts for financial, human and physical resources, along with outreach/oversight and politics/standards...
Think You Can't Afford PR? You Can't Afford Not to Do PR
It wasn’t that long ago that public relations was something most nonprofit organizations thought they couldn’t afford. They tried to get by with PR volunteers instead of a paid public relations professional staff. Some nonprofits confused public relations with advertising, and tried to get it pro bono from local ad agencies...
