Mobile Takes the 'Event' Out of Fundraising

Is fundraising still an "event"?

The two words go well together, and we've all heard them before. "Fundraising" plus "event" means some entertainment, some refreshments and some giving. But there's something going on with the idea of a fundraising event that the mobile phone is set to disrupt in the same way that it has changed human interaction and just about every other behavior humans engage in.