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One of the (several) things I enjoy about teaching fundraising courses at a couple of universities is the opportunity to explore fundraising with people who have little or no experience in the field. Things I take for granted and view as "just the way things are" suddenly appear in a different light. Students ask, "Why?" and I'm challenged to think back to when I was new in the field and remember the reasons.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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