I am incredibly frustrated. For the last two weeks, my e-mail provider has been "experiencing difficulties," and mail delivery has been slow. Added to that, the volume of spam that its spam filters are allowing through is significantly increasing.
Now, I am not a technical genius, so I'm not all that interested in the reasons for these problems. I want solutions. And you know, that's a lot like the people who donate to nonprofits. They have identified a need they care about, and they want it fixed. So they choose an organization that they believe will "fix" the problem, they invest some money and they expect to hear that the problem is getting solved.
- Categories:
- Creative
- Direct Response
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.