In this episode of the Nonprofit Chatter, Nhu Te, Editor-in-Chief of NonProfit PRO, and Taylor Shanklin, VP of Marketing at Pursuant, discuss how nonprofits can map the ideal donor journey. We will be joined by Melissa Garonzik, Director of Annual Giving at the Children's Hospital of Philadelphia Foundation, and Matthew Mielcarek, VP of Analytics & Insights Strategy at Pursuant.