New research from the 2024 Peer-to-Peer Professional Forum revealed that while the number of peer-to-peer participants grew in 2023, fundraising numbers did not. Noel Beebe, director of client strategy at Nuclavis, was curious to find out how 2024 was turning out, so her team launched a survey to identify what professionals in the peer-to-peer space were seeing.

The survey results were published in “2024 Nuclavis P2P Fundraising Study,” released in June.

“About 70% of the people that we talked to with spring campaigns said that fundraising was up, and about 60% said that participant counts were up as well,” Beebe said. “In my mind, that’s really great.”

In this episode of The NonProfit Voice Tech Series, Beebe; Karen Cincotti, assistant director of web and operations at the Alliance Foundation at Roswell Park Comprehensive Cancer Center; and Mary Sorensen, director of field resource development at NAMI National; join Mark Becker, editorial advisory board member for NonProfit PRO, to dive into how spring campaigns performed, the outlook for the fall, prevalent trends, and more.