How to Brilliantly Kick-Start Your Social Media Efforts

Wayne Elsey is a leading international businessman, philanthropist and social entrepreneur. His network appearances include NBC Nightly News, Good Morning America, Today Show, & Fox News. He understands the use of social media to in helping promote all of his brands, including three global social enterprises.

There are hundreds of social networking platforms in the digital world and, increasingly, they are becoming “pay to play” platforms. That means that you have to be strategic and smart about the social media sites your organization uses. You also want to leverage the sites where your donors and supporters congregate the most.

In this resource paper, Wayne Elsey presents the social media facts to you. Understanding the scope and reach of social networking is essential to helping you decide which tools and platforms to use. In his usual straightforward and plain-spoken style, he offers tools (low cost or free) that you can use to ensure that your social media work is done well and appropriately managed.

Additionally, Wayne Elsey also provides you with valuable information about search engine optimization (SEO) and helps you make the high-level connection between social media and internet search engines. Understanding the relationship is essential to help ensure that your supporters and your marketing efforts are accomplished at the highest levels.

This resource paper is an essential easy-to-follow guide to help you prioritize your social media.