Live from the DMA! (Sort of)
Editors from FundRaising Success' sister publications (Target Marketing, Retail Online Integration, eM+C and Direct Marketing IQ) are in San Francisco this week, taking in the sights and sounds of the biggest direct-marketing event of the year — the DMA: 2010 Conference and Exhibition. And they're diligently filing wrap-ups of some of the best sessions. You can check out some of them here:
- How to Create a Connected Marketing Organization by Melissa Campanelli
4 Ways to Improve E-mail Now by Ethan Boldt - How to Double Conversion Rates With Effective Lead Nurturing by Heather Fletcher
- Lawrence M. Kimmel on Change and Direct Marketing by Thorin McGee
- Marketers Need to Understand the Importance of Social Mobile by Heather Fletcher
I'll be sure to keep you updated as more stories come in! Enjoy!
- Companies:
- Direct Marketing Association
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