The Everyman Fear: How to Overcome the Fear and Embrace Asking for Money

By Larry C. Johnson

Ask anyone to help fundraise for your favorite cause or charity and the reaction is likely to be somewhere between mild anxiety and outright terror. Why? Such a reaction is almost always born out of an inadequate or misinformed understanding of what constitutes "fundraising."

In my 25 years of involvement with philanthropy professionally, when volunteers and professionals think of fundraising they almost invariably think of that moment when an "ask" is made. Whether through the mail, e-mail, social media or the dreaded face-to-face meeting, the act of asking for money sends chills up the spine and tremors of fear through the limbs.

1 2 3 4 5 6 7 8 9 10 11 12 13 All Next »

1 Comment

View Comments

Categories:
Fundraiser Education

Larry C. Johnson Author's page

An internationally recognized philanthropy and fundraising thought leader, Larry C. Johnson trains the staff and volunteers of worthy causes to achieve real impact through the creation of reliable, growing revenue streams. He emphasizes principles before methods as the key to long-lasting success. He stresses the simple, the practical and the joyful.

Larry is the founder of The Eight Principles, the premier brand for educational products and services in relational fundraising and philanthropy. The Eight Principles provides digital education, live workshops and structured coaching to nonprofit organizations.

Author of the award-winning book, "The Eight Principles of Sustainable Fundraising," AFP named Larry Outstanding Development Executive in 2010. The Wall Street Business Network ranks him in the Top 15 Fundraising Consultants in the USA. Larry is a graduate of Yale University. Larry speaks widely and serves on numerous nonprofit and corporate boards, including The Philanthropy Council of The Carter Center, the philanthropy of the 39th President of the U.S.