Independent fundraising events, also known as DIY fundraising or third-party events, are emerging as a core strategy within peer-to-peer fundraising in large part to meet the wishes of donors. These programs are not replacing traditional peer-to-peer events, but supplementing them by allowing donors to fundraise on their own.
In the not-for-profit world, it is never about medals. In fact, you live so that others receive glory. The volunteers, prospects, donors, staff and others engage with you on an ongoing basis. You continually seek ways to motivate, inspire and recognize these individuals on both a short- and long-term time period.
Before you get your Valentine's Day evening going, make sure and register for FundRaising Success' second annual Engage Conference — because it's the final day for the special $100 off early bird rate. You can register here and enter the discount code FSNews100 for this special rate, which expires at the end of the day.
While we focus on the main prospects, we tend to forget or disregard the importance of others in the prospect's life that could influence a gift or possibly the size of a gift to your organization. You never know the impact others have on your potential donors.
A new year is a good time for organizational resolutions. Many successful nonprofit organizations perform a SWOT analysis and organize their thoughts in four key areas: strengths, weaknesses, opportunities and threats.
Get everyone on the same page. Be focused. Have a plan. Fine-tune your plan. Implement your plan!
Have you ever looked at organizations such as Food For The Poor, City Harvest or the Coast Guard Foundation and wondered how they do it? And more importantly, how your organization can do it too?
It takes 10 touches to move someone through the buying process. Why don't we look at donor prospect lists the same way?
Joie Fuentes, senior director of sales and marketing for Branders.com, recently spoke with FundRaising Success about the "Give a Way" campaign in which the company provides merchandise to national and regional nonprofit organizations to help them brand their causes.
If you look at your fundraising career and the various jobs you have had, think about the cycles of your biorhythms. This analysis may prepare you for new adventures as you plan your next position, which will most likely occur sooner or later.