As you create your New Year's resolution for 2014, ask yourself if you are certified. If you are not — isn't it time to improve your career?
I recently came across a blog sharing the top seen lessons learned by the Coca-Cola innovation team and shared by David Butler, Coke's VP for innovation and entrepreneurship.
This article is a must-read for people who think they are tracking long-term marketing metrics.
In fundraising, you can't count on one big Hail Mary play to change the campaign's momentum. In fundraising, you need to plan on momentum.
Fundraisers need a platform that includes a comprehensive array of fully integrated online fundraising and communications applications for donor tracking, website content management, online marketing, social networking, personal fundraising, online donations, online auctions and event management.
I am always a fan of personal, face-to-face solicitation utilizing a peer of the prospect if at all possible. Your goal is to build a relationship and obtain direct feedback to your approach and request.
It's a lot of fun these days to figure out the best way to use some or all of these great new tools, but it's still a balancing act to figure out which ones will give us the best overall return on investment.
Go into each meeting prepared with a formal or informal agenda, a sense of timing and desired outcomes.
I have never read one article about what families of development professionals experience. Their love, sacrifice and dedication are amazing.
"It's a tight market for employers, and our survey tells us that only 33 percent of employers offer a formal training program for new hires," says Greg Albright, founder and chief communications officer at Production Solutions and PS Digital.
