Last week, we had the recently uncovered, original oak living room floor that had been hidden under carpeting for a decade or two refinished. I did some online shopping for a rug to put in the room once it was completed. What I found was a great lesson in Fundraising 101 — how to convert inquiries to donors.
When you're approached to fundraise for your favorite cause or organization, there's no need to cringe and duck. The key is to shape the method and approach to attitudes that are built upon mutual benefit and personal investment. You'll even make some new friends.
At Fundraising Day in New York, Clint O'Brien, vice president of business development at Care2, laid out acquisition techniques in today's fundraising landscape in the session, "Acquisition in Tough Times: Finding New Donors Without Breaking the Bank."
Consider these five opportunities to enhance the impact you make over the next six months. A little reflection, evaluation and fine-tuning of your plans now can be a powerful tool in focusing (or refocusing) you and increasing your professional impact for the rest of 2013 and beyond!
Create a great plan. Execute. Fine-tune. Execute. Fine-tune. Even after great success, pull out the plan and execute, fine-tune, execute ...
The best place to prospect for major donors is in your small- and middle-donor files. But turning them into major donors doesn't happen overnight.
Your success in the field of development, marketing or communications depends on your ability to communicate effectively.
At Fundraising Day in New York, three fundraising professionals shared 15 things you absolutely must know about major gifts.
Rich Brown, a visiting clinical professor at New York University's George H. Heyman Center for Philanthropy and Fundraising, shared 26 conversation tips during his presentation, "Major Gifts: 15 Things You Absolutely Must Know," at the Association of Fundraising Professionals' Fundraising Day in New York last week.
This very healthy school of philanthropy has been born to serve future generations. I cannot wait to see how it grows and prospers!