Top Secret: Underused Strategy to Keep Donors Close 
May 3, 2022 at 11:20 am

The sorry state of donor retention has been a topic of discussion for at least the past decade. Yet too many nonprofits still don’t prioritize donor retention strategies. A prompt, personal, powerful thank you is the bare minimum. What do you do to keep donors close?

4 Steps to Build a Powerful Donor Engagement Scorecard
April 29, 2022 at 11:07 am

Today it’s not enough to simply have a great product or mission, great organizations must be intentional in creating a positive customer experience. Customer experience is how customers perceive their interactions with your organization, which greatly influences their loyalty and likelihood to recommend or evangelize the organization. 

Book Review: ‘Achieving Excellence in Fundraising’
April 29, 2022 at 9:40 am

As I was beginning to build my library on fundraising, I knew I had to obtain the book, “Henry Rosso’s Achieving Excellence in Fund Raising.” Can you imagine my joy and excitement when it was announced that Wiley Publishing had published the fifth edition of “Achieving Excellence in Fundraising”?

Number of Sustainers Grew 44% in Last Five Years
April 28, 2022 at 10:29 am

Spring is always an exciting time as sustainer statistics are rolling in. The most recent Blackbaud Target Analytics donorCentrics Sustainer Summit was held earlier this year. The study is based upon 36 big organizations that provided data for their July through June fiscal years from 2017 through 2021.

5 Key Factors to Enhance College Enrollment Growth and Advancement Success
April 27, 2022 at 12:31 pm

In today’s college environment, it does not take long for stakeholders to discuss the current state of enrollment and fundraising targets. Sadly, some schools are facing enrollment decline as a result of a lack of first-time students and issues surrounding student retention and success. 

Use the Magic of Focus to Conjure Powerful Fundraising Results
April 26, 2022 at 10:18 am

We all know the power of focus, the magical results when we can remain single-minded in our effort. Sometimes you’ll hear someone brag about how great they are at multitasking. For most of us, that is a fallacy. Research shows that’s not how we’re wired.

'Peopling' Avoidance Creates Back-to-Work Issues
April 22, 2022 at 12:27 pm

Turnkey runs many peer experience sharing groups for C-Suite social good executives. In those private rooms, leadership talks about struggles with workforce issues regarding where and how people work. Here’s what we’ve heard.

The Rights and Wrongs of Donor Engagement
April 22, 2022 at 12:18 pm

You may continually think about strategy with your donors, but have you researched their rights? If you know a donor’s rights, do you follow these rights on an ongoing basis?