There’s a funny thing about promises or commitments. They are so easy to make and, many times, so difficult to deliver.
It’s spring. Birds are chirping, flowers are growing, and television stations are airing more public service announcements (PSAs) than at any time in history.
Have you tried using QR codes yet in your appeals or on your postcards? They are also a terrific way to generate more monthly donors.
When it comes to your fundraising, don’t be like Othello. He loved “not wisely.” You should do the opposite. Love your donors wisely. And you do that by mailing and emailing them not necessarily more but smarter. Here’s what to do.
Your work as a fundraiser is to help donors experience the most possible joy through giving by enabling them to give to projects and programs that light them up and will help change the world. And it follows that it should be your goal to create an environment that makes this process easy and delightful for your donor.
A colleague of mine recently asked me, “Can you have multiple monthly donor programs?” She and I both work with an organization that has multiple monthly donor programs, with the total revenue making up about 60% of all giving.
Back in the 1950s, when a reporter asked the notorious Willie Sutton why he robbed banks, he supposedly responded, “That’s where the money is.” Proponents of the business of philanthropy should heed this simple wisdom and cultivate relationships with the wealthiest prospects — those with the most capacity to give.
Why is it we keep looking for some new way to do something when we know the exact steps it takes to get it done? Because the new thing feels so much better. And it looks so good and is easier. You just have to listen to it all, feel good and apply what you can. And, certainly, since it feels so good, it must work.
I recently attended a founders luncheon at Lawrence Township Schools. Each year, all former presidents of the foundation are invited to meet the superintendent of schools and receive an update on public education in the township and state of Indiana.
As we all know, advocacy is part of the mission at almost every nonprofit. What is not often discussed is that many government affairs professionals say it’s getting harder to do and they need more effective tactics. Here are six tips, including ways to improve your advocacy program and pitfalls to avoid.
