How does your donor like to be communicated with? It’s not about how do you or your organization like to communicate — but how does your donor want to be communicated with, that best suits them? Knowing how your donor wants to engage will unlock a new level of relationship with them.
You know I’m always on the lookout for new statistics and trends. I couldn’t do my job without it and I wish there were a lot more available on recurring giving. That’s why I was really excited to read the recent Blackbaud Institute study, “Tipping Point: Aligning with Supporters in a Changing World.”
Audiences are changing, donors are evolving, and patrons of all backgrounds are participating. The biggest question is: Are these diverse voices represented at the table within our organizations?
Capital campaigns have some inherent risk, but there are plenty of ways to reduce risk and boost your chances for success. Here are two top strategies.
Stop for a moment, and have a heart and behavior check. Are you really focused enough on the donor and what they need? Do you express gratitude at the level and frequency you need to?
I’ve been tracking results from the various CRMs and payment platforms to look at Giving Tuesday trends. Overall, more money was raised than on Giving Tuesday 2020.
What makes an expert fundraiser? Psychologist K. Anders Ericsson coined the phrase “deliberate practice” to explain how people acquired expertise, and while there’s nuance in today’s science of expertise, the most inspirational takeaway from Ericsson’s work is that experts are made, not born.
Our Groundhog Day conversation starts this way: “What activity should we pivot to right now?” We are going to make several arguments, most of which you will probably hate.
If nonprofits have the program-impact metrics, private and corporate grant awards can increase their revenue by hundreds of thousands of dollars annually. Over time, these awards can mount into eye-popping sums. Here is a seven-step assessment to see if private grants are worth it for your nonprofit.
Most nonprofit leaders are reluctant to start a planned giving program because they don’t see the immediate value. The thinking is, “Why should I create a program that won’t benefit the organization for another 10 to 15 years?” But, hold on. That actually isn’t true.
