If you ask for a monthly gift, you’ll want the donor to be very conscious, alert and intent about making that commitment.
Whether you are in social services or any of the scores of nonprofit causes that exist today, you can feel deeply about it.
Think of growing your monthly program as the best way to prevent your organization from struggling through this crisis or the next.
The truth is that the nonprofit sector has been innovating with peer-to-peer fundraising for some time now.
The big unknown is how people will respond to the possibility of participating in live events again.
Having a subscription certainly helps set up how the donors can best make their donation, but there’s more to it than that.
Most decisions are driven by emotion, not logic. And that is how you need to approach your work in major gifts.
Attrition happens. Despite our best efforts, people drop off of our lists.
One of the most impacted parts of our sector has been the events industry.
As nonprofits, how can you give your supporters gratification?
