The importance of converting those one-time donors to give monthly in 2021 is crucial for your overall retention.
“The Surprising Gift of Doubt” is a book that’s not just about nonprofit leadership.
When we decide to give someone a gift, we usually try really hard to get a gift that is meaningful to the person we’re giving it to.
We wrote a blog, “‘I’m Speaking,’ Explained,” that described an experience I had that changed the way I interacted with others.
If you ask for a monthly gift, you’ll want the donor to be very conscious, alert and intent about making that commitment.
Whether you are in social services or any of the scores of nonprofit causes that exist today, you can feel deeply about it.
Think of growing your monthly program as the best way to prevent your organization from struggling through this crisis or the next.
The truth is that the nonprofit sector has been innovating with peer-to-peer fundraising for some time now.
The big unknown is how people will respond to the possibility of participating in live events again.
Having a subscription certainly helps set up how the donors can best make their donation, but there’s more to it than that.