When it comes to monthly donors, every now and then, we must organize our files and clean them up a bit.
Regardless of the amount of funds given, I am glad many rock stars give back to the communities they serve.
Goals for monthly giving don’t have to be very lofty, but they must, of course, be higher than what you have now.
September is early enough so that you can recognize your new monthly donors with a year-end appeal and get an extra gift.
For professionals, it should be preparation over a career.
How do you feel as a fundraiser? How does your organization think about fundraisers?
Fundraising is hard, so try to make success easier to attain.
When you’re running peer-to-peer campaigns, you’re focused on planning, recruiting and coaching participants, and tracking results.
With the number of appeals and emails you’re sending to your donors, could you just step up your monthly donor asks a little bit more?
The annual fund, as we historically have known it, has evolved. Understand it for what it is, and be prepared to change your processes.
