Monthly giving trends are not necessarily bad overall. Let’s not press the panic button.
With #GivingTuesdayNow just two weeks away, your marketing team is gearing up to make it easier for donors to contribute.
These days, one of the top questions we are asked at Veritus is: “How should I talk to my major donors during this pandemic?”
Mother Nature just ripped our shorts off. We are exposed, big time. She took us to a place we were already going, but much faster.
You may feel talking about mortality right now is a big "no-no." You’d be wrong. I understand the impulse to avoid this subject. Especially now. Because it may feel insensitive. A bit like ambulance chasing. Yet that’s not what legacy philanthropy is about.
A few weeks ago, Harvey McKinnon published a wonderful new book called “How to Create Lifelong Donors Through Monthly Giving.”
Major gift work is filled with a lot of formulas and principles for success.
Participation in nonprofit missions is a way that people can reclaim some of their power.
Over my long career, I have interacted with hundreds of nonprofit professionals. I have seen fresh faces come into the nonprofit sector
In-person peer-to-peer events — like runs, walks and rides — have been a fundraising staple for nonprofits for years.
