How Humble Is Your Nonprofit?
December 19, 2022 at 10:21 am

Here are some reasons why I believe humility should be a part of every nonprofit’s brand.

2 Ways to Increase Nonprofit Direct Mail Response
December 1, 2022 at 1:05 pm

If you are looking to increase your direct mail response rates in time for your year-end appeal, time is running out. Here are some tips based on behavioral science to help you right now.

Why Nonprofits Should Seek Out Younger Donors
November 9, 2022 at 10:35 am

It’s a common tactic for nonprofit organizations to seek out an older donor base in the hopes of soliciting larger gifts. When most people think of millennials and Generation Z, their financial freedom to give doesn’t typically come to mind.

Maximize Your Social Fundraising This Giving Season
October 28, 2022 at 11:20 am

With more than $6 billion having been raised through Facebook and Instagram fundraisers now, social fundraising has cemented itself as a key strategy for increasing nonprofits’ revenue streams.

8 Tips to Help Prospective Donors Enjoy Your Letter
October 26, 2022 at 10:05 am

If we’re not careful, taking such a clinical approach can distract us from considering our readers’ overall experience of the package they receive. Here are a few suggestions to help you stay mindful of your readers’ feelings.