Enhance the effectiveness of your organization’s fundraising emails by spotlighting impact goals. Here are four tips to get started.
Here are the top three strategies that every nonprofit should implement to overcome donor fatigue and keep their audience engaged.
If you want to get attention, you have to stand out from the crowd. Here is some guidance as you get creative with your marketing.
Depending on who you ask, you will hear that the stamped envelope gets more donations, or it doesn’t matter. What should you believe?
There’s no better time than the new year to prioritize organization. Here are four simple steps to organize your brand assets.
As Gmail introduces changes to its deliverability guidelines, nonprofit professionals must understand the implications for fundraising.
Effective copywriting for direct response fundraising is weird, and it has three qualities that can irritate nonprofit professionals.
If you want to grow in 2024, your mid-level donors can be one of the most valuable segments to target in an upgrade campaign.
Here’s how your nonprofit can empower and align with donors and gain more visibility through the creation of educational content.
Here are the top five personalization options for direct mail to create individually personalized pieces that interest each recipient.