In the digital age, social proof has more importance than ever. The fear of supporting an organization that doesn’t make an impact is a primary concern for donors. So, the concept of social proof counters those concerns.
With the ability to capture a large audience, TikTok has become a hub of connection, and can bolster your organization’s mission.
GivingTuesday officially launches year-end giving, and is a great opportunity to connect with donors to keep your cause top-of-mind.
While economic health can be unpredictable, there are tactics you can employ to help ensure your organization operates efficiently and effectively through uncertainty.
Twitter offers countless benefits for nonprofits. You must create a strategy that considers the unique features of this platform.
Social media holidays are a great opportunity for nonprofits to engage with their communities and spread awareness about the work they do. But what are social media holidays? And how can you make the most of them?
Writing a call to action (CTA) that hits the spot every time is part art, part science. Here are five examples of winning CTAs.
Let’s review what makes donors respond to your marketing and how you can improve the effectiveness of your campaign.
For nonprofits, there’s an exciting event to prepare for: the surge of Generation Z and the start of a new donor frontier.
In his latest blog, Duke Haddad talks about how he learned a long time ago that video is vital to nonprofit storytelling.
